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Event Marketing

Keep your virtual events structured with Agendas

5
min read
Blog
Event Marketing

Keep your virtual events structured with Agendas

5
min read

In the conference and large-scale event world, guiding the attendee journey is key. Conferences often have complex agendas that can span multiple days and include multiple sessions like keynotes, breakouts, networking, and more. All the info is structured in a way that helps attendees navigate the event. 

For the last year and a half, large events have looked a little different. As the world moved online, so did conferences. But as the venue shifted to virtual, the event basics stayed the same, including the need to structure your event.

That's where our newest feature, Agenda, comes in. Now your virtual events can clearly outline all the information needed to keep attendees in the know.

virtual event agenda

Welcome to Agenda

We think holding a large event without an agenda is like ordering from a restaurant without a menu. Not keeping your attendees informed can leave them feeling lost and asking questions. Agenda helps with that by showing what topics will be discussed, where, and when. 

Agendas can be easily viewed by attendees during registration and be viewed privately within the live event and webinar experience. The schedule of events can be displayed at all times no matter what room or what track your attendees are in–without ever being removed from the experience.

Learn insights through data

The benefit Agenda provides the attendee experience is clear. But, it's also extremely helpful to the event marketer in another way. Have you ever wondered which session or speaker was the most popular? Or which session got the most interaction and engagement? Agenda data is segmented per session and includes all the activities that are taking place amongst the audience. Now, you can review the session data and paint a picture of how your attendees interact with the event and speakers. The data may even give you a better idea of how you should plan your next event. 

Agendas made easy

Building an agenda can be done in a snap and is created within the Welcome platform–no integrations necessary. We all know that live events can sometimes be unpredictable. Speakers could run overtime or just not show. If you find yourself needing to make changes to the run-of-show for whatever reason, producers can change the agenda during the event. 

Customization is also included. Your brand, your colors, and your ethos are present throughout the entire virtual experience, and that includes Agenda too. Your brand colors can be used throughout the agenda so it maintains your visual brand identity. 

Feature Details

  • Attendees can add the agenda to their calendar by days and by individual agenda items
  • Brand colors can be used throughout 
  • Visual timers show how much time is left in the current session
  • Attendees can see agendas of multiple tracks
  • Attendees can view agendas during registration and privately within the live event experience
  • Agenda stays visible throughout the platform or can be hidden
  • Agenda data is segmented per session and includes audience activity like chat, Q&A, and polling results

About Welcome

From agendas to our state-of-the-art production studio, each of Welcome’s features adds up to provide a truly exceptional virtual experience platform. One that not only works seamlessly for an event or webinar of any size but delivers meaningful engagement and data-backed results—all while looking stunningly beautiful. Find out more about the platform by booking a demo with us! We’d love to show you how it all works.

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